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Privacy Policy

Effective Date: June 19, 2026 · Operated by NSB Creative Solutions

RateChecky (“RateChecky,” “we,” “us,” or “our”) provides a feedback and reputation management service for small businesses. This Privacy Policy explains what information we collect, how we use it, and how we protect it.

By using RateChecky — whether as a business owner (“Business User”) or as a customer receiving a feedback request (“End User”) — you agree to the terms of this Privacy Policy.

1. Information We Collect

From Business Users

  • Name, email address, business name, business category, and phone number
  • Staff names and roles (if added)
  • Client names and phone numbers (entered by the Business User)
  • Payment and billing information (processed by Stripe — see Section 5)
  • Google review URL and other business preferences

From End Users (your customers)

  • Phone number (provided to us by the Business User, not collected directly from you)
  • Star rating and any private feedback message you submit
  • Timestamp of your response

We do not collect End User email addresses, payment information, or any data beyond what is described above.

2. How We Use Information

We use collected information to:

  • Send post-appointment feedback request text messages on behalf of Business Users
  • Route feedback: high ratings are directed to leave a public Google review; low ratings are routed privately to the Business User only
  • Generate AI-assisted recovery message drafts for Business Users to review and optionally send to dissatisfied clients
  • Provide Business Users with a dashboard showing reputation trends, response rates, and feedback summaries
  • Send Business Users automated weekly insight summaries
  • Process subscription billing
  • Improve and maintain the RateChecky service

We do not use your phone number or feedback for advertising, and we do not sell personal information to third parties.

3. SMS Communications

RateChecky sends SMS messages to End Users on behalf of Business Users for the sole purpose of collecting post-appointment feedback.

What we collect: End User phone numbers are provided to us directly by the Business User at the time of or after a service appointment. We do not collect phone numbers through any other means.

How we use it: Phone numbers are used solely to send a one-time post-appointment feedback request via SMS. We do not use phone numbers for marketing, promotions, or any purpose beyond delivering the requested feedback message.

How we share it: Phone numbers are shared with Twilio, Inc., our SMS delivery provider, solely for the purpose of transmitting messages. Twilio’s privacy policy is available at twilio.com/legal/privacy. We do not sell, rent, or share phone numbers with any other third parties.

Your choices: You may opt out of SMS messages at any time by replying STOP to any message you receive. After opting out, you will receive no further SMS messages from RateChecky. To request help, reply HELP or contact us at the email below.

Data retention: Phone numbers are retained only as long as the Business User maintains an active RateChecky account. Upon account deletion, associated End User data, including phone numbers, is permanently removed.

4. AI Processing

Private feedback messages and related business context (such as client name, service type, and rating) may be processed by a third-party AI provider (Anthropic) to generate a draft recovery message. This draft is shown only to the Business User for their review — it is never sent automatically, and the Business User may edit or discard it before anything is sent to the End User.

5. Third-Party Service Providers

We rely on the following third-party providers to operate RateChecky. Each handles a limited set of data strictly necessary for their function:

ProviderPurposeData shared
TwilioSMS deliveryPhone numbers, message content
SupabaseDatabase & infrastructure hostingAll account and feedback data
AnthropicAI-generated recovery draftsFeedback content, business context
StripePayment processingBilling details (Business Users only)
ResendTransactional email deliveryBusiness User email address

These providers are contractually restricted from using shared data for any purpose other than providing their service to us.

6. Data Security

We use industry-standard safeguards, including encrypted data transmission and access-controlled databases, to protect information from unauthorized access. No system is completely secure, and we cannot guarantee absolute security.

7. Data Retention & Deletion

Business Users may request deletion of their account and all associated data at any time by contacting us at the email below. End Users may request removal of their phone number and feedback history by contacting the Business User directly or by replying STOP to opt out of future messages.

8. Children's Privacy

RateChecky is not directed at or intended for use by individuals under 18. We do not knowingly collect information from minors.

9. Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be reflected by updating the “Effective Date” above. Continued use of RateChecky after changes take effect constitutes acceptance of the revised policy.

10. Contact Us

Questions about this Privacy Policy or your data can be directed to:

NSB Creative Solutions
nichelle@nsbcreativesolutions.com